HAGENS - Strategisch PR bureau Amsterdam

Overview


plan nederland

HAGENS was involved in the father-daughter campaign that Dawn developed for Plan Nederland. In the campaign, Plan Nederland stressed the important role of fathers in the developmental opportunities of their daughters. 

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Porsche

A Porsche is an extraordinary car for extraordinary people. Driving a Porsche does something to your psyche; it’s a unique and irresistable experience. To scientifically prove this experience, HAGENS along with Achtung! developed the Porsche Uncommon campaign.

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Let it grow

Let it Grow is an innovation platform within the horticultural sector, developed by Royal FloraHolland. The goal is to facilitate entrepreneurs who aim to positively influence urban living with flowers and/or plants, and to guide them in their growth. 

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ARTIS-MICROPIA

ARTIS-Micropia is the only museum in the world where the invisible world of micro-organisms is made visible. Along with Dawn, HAGENS developed the Microlympics. We were responsible for the development of the PR and media buying strategy.

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guest of de volkskrant

De Volkskrant is the official partner of leading cultural events like theatre festival Parade, Dutch Design Week, IDFA and IFFR. With that in mind, the newspaper asked HAGENS to reach a new, younger audience.

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Jack daniel's

Gentleman Jack, the relatively unknown big brother of Jack Daniel’s, is filtered through a layer of charcoal. HAGENS was asked to develop a strategic PR approach to introduce Gentleman Jack in an appropriate and original way to the target audience: the stylish Dutchman.

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See all this

See All This is an online art platform and print magazine. Partnering with over twenty leading museums including the Stedelijk Museum and Van Gogh Museum in Amsterdam and Gemeentemuseum Den Haag, the platform guides art lovers along all of the Netherlands’ highlights.

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ZORG EN ZEKERHEID

Big changes start small. With its campaigns, the relatively small health care insurance company Zorg en Zekerheid aims to set large movements in motion, likewise with the Social Shuffle. This practical tool was developed by Dawn and originates from a Radboud University. HAGENS was asked to develop the PR campaign surrounding the Social Shuffle.

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brompton

The very British Brompton folding bike is one of the most innovative folding bikes in the world. The concept was developed in the 1970s by Andrew Ritchie. The bicycle’s target group is the ‘younger suburban cyclist’ interested in art, culture, the environment and living responsibly. HAGENS was asked to develop a strategic PR plan to increase awareness of Brompton in the Netherlands.

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Dutch National opera & ballet

The Dutch National Opera & Ballet came to be as a merger between the Amsterdam Music Theatre, the National Opera and the Dutch National Ballet. HAGENS was asked to develop the PR strategy and media positioning of this new national institute.

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